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Ellie Fulcher, Sales Manager for Groups and Affinity at Fred. Olsen Cruise Lines
Ellie Fulcher, Sales Manager for Groups and Affinity at Fred. Olsen Cruise Lines

Press release -

Fred. Olsen Cruise Lines named Best Cruise Line in Group Leisure & Travel Awards 2021 – for record tenth year!

Fred. Olsen Cruise Lines has been crowned the Best Cruise Line for Groups at the Group Leisure and Travel Awards 2021 – for a record tenth year.

The cruise line was named the winner at a virtual awards ceremony earlier this afternoon, hosted by actress, TV presenter and veteran cruiser Julie Peasgood.

Ellie Fulcher, Sales Manager for Groups and Affinity at Fred. Olsen Cruise Lines, said:

“We are beyond thrilled to be named the Best Cruise Line for Groups for a tenth year!

“We have been working closely with several group leaders and operators to create the perfect holiday for their groups, and we can’t wait to welcome them on board our fleet of smaller ships next year and beyond.

“To everyone who voted for this award, from the bottom of our hearts, thank you. Your support over the past 18 months has been so greatly appreciated, and we can’t wait to continue working with you all on your group travel plans for the future.

“I must also extend a huge thank you to our teams in head office who work incredibly hard behind the scenes to deliver our group cruises, and also to our wonderful crew who go above and beyond, as they do with all of our guests, to welcome groups on board and ensure they have a memorable cruise.”

From groups of friends and families or members of clubs and societies to full ship charters, Ellie and the Fred. Olsen team can curate a special group travel experience aboard any of the line’s hand-crafted sailings.

For group bookings and enquiries, please contact Fred. Olsen Cruise Lines’ dedicated Group Sales Department on 01473 746169 (Monday to Friday, 9am until 5pm), or e-mail For further information on Fred. Olsen Cruise Lines, visit the website at



Fred. Olsen Cruise Line operates in the UK with four intimately sized ships for a more personal cruising experience.


Georgina May

Georgina May

Press contact Public Relations Executive Public Relations
Lauren Gardner

Lauren Gardner

Press contact Public Relations Manager Public Relations 07546807099

Fred. Olsen Cruise Lines

At Fred. Olsen Cruise Lines we are very proud of our smaller ships – Bolette, Borealis and Balmoral - and the imaginative and unusual itineraries they allow us to offer. Every cruise is hand-crafted from scratch by our team of in-house Journey Planners to make sure you are not only visiting the best destinations, but at the best time to experience them.

For us, it’s not just about where we go but how we take you there. We put as much time into planning scenic cruising as we do in choosing the destinations themselves. On board, our Signature Experiences showcase the history, culture, nature and flavours of the destinations you’ll visit – from Treats of the Region, where you can enjoy local delicacies, to our Sky at Sea star-gazing sessions where you can relax with a hot toddy out on deck while our astronomer talks you through the night sky.

Plus, with each ship carrying 1,300 guests or less, our ships are small enough for us to offer a warm, friendly and personal service where nothing is ever too much trouble, as we visit a host of exciting ports in every corner of the globe.

Fred. Olsen Cruise Lines
Fred. Olsen Cruise Lines
Fred. Olsen House, White House Road
IP1 5LL Ipswich, Suffolk
United Kingdom