Press release - 18 October 2011 13:30

Fred. Olsen Cruise Lines Awarded Atlantic Alliance ‘Triple A’

During the Seatrade Europe 2011 Convention in Hamburg, Fred. Olsen Cruise Lines was honoured by the Atlantic Alliance, with its prestigious ‘Triple A’ Award. The cruise line was recognised for being the most frequent visitor to the Atlantic Alliance’s member ports in 2011, visiting ten of the 17 ports which make up the Alliance during the 2011/12 cruise season.

The ‘Triple A’ Award was presented by Nadine Palatz, Manager of the Atlantic Alliance, to Nigel Lingard, Sales and Marketing Director of Fred. Olsen Cruise Lines, who said:

‘The Atlantic Alliance region covers the seven greatest European countries. From a short trip to a 14-day cruise, everything is possible, and Fred. Olsen Cruise Lines is delighted to continue to work with the Alliance to develop cruise opportunities within this important and diverse region.

At Fred. Olsen, we constantly seek out new and interesting destinations for our guests, and we are committed to offering a comprehensive choice of varied itineraries worldwide. We are pleased to confirm that Fred. Olsen’s visits to the Atlantic Alliance member ports will increase once again in 2012, with calls scheduled into 12 member ports.’

The Atlantic Alliance, founded in 2008, promotes prime cruise destinations along the Atlantic west coast, from Hamburg to Lisbon, to highlight attractive cruise destinations outside the popular Mediterranean and Baltic regions.

The Alliance is made up of 17 member ports, and in 2010 they enjoyed a record year, attracting 1.8 million cruise visitors, an increase of 14.6 per cent on the previous year. More than 50 cruise lines have cruised through the region during this time.

Nadine Palatz, Manager of the Atlantic Alliance, said:

‘It is time to honour Fred. Olsen Cruise Lines, who put their trust in the Atlantic Alliance, and believe that it is a prime example of a successful maritime marketing co-operation, in a region which was "neglected" in the past.’

This significant Atlantic Alliance accolade follows Fred. Olsen being named ‘Cruise Line of the Year’ in the recent ‘Cruise International Awards 2011’, voted for by readers of Cruise International magazine and the cruise line’s loyal guests.

For more information on Fred. Olsen Cruise Lines, visit http://www.fredolsencruises.com/ To find out more about the Atlantic Alliance, visit http://www.atlanticalliance.eu/

Topics

Regions

England

Fred. Olsen Cruise Line operates in the UK with four intimately sized ships for a more personal cruising experience.

Fred. Olsen Cruise Lines

Contacts

Ellis Orchard

Press contact Public Relations Manager Public Relations ellis.orchard@fredolsen.co.uk 07557672265

Georgina May

Press contact Public Relations Executive Public Relations georgina.may@fredolsen.co.uk

Lauren Gardner

Press contact Public Relations Manager Public Relations lauren.gardner@fredolsen.co.uk 07546807099

Fred. Olsen Cruise Lines

At Fred. Olsen Cruise Lines we are very proud of our smaller ships – Bolette, Borealis and Balmoral - and the imaginative and unusual itineraries they allow us to offer. Every cruise is hand-crafted from scratch by our team of in-house Journey Planners to make sure you are not only visiting the best destinations, but at the best time to experience them.

For us, it’s not just about where we go but how we take you there. We put as much time into planning scenic cruising as we do in choosing the destinations themselves. On board, our Signature Experiences showcase the history, culture, nature and flavours of the destinations you’ll visit – from Treats of the Region, where you can enjoy local delicacies, to our Sky at Sea star-gazing sessions where you can relax with a hot toddy out on deck while our astronomer talks you through the night sky.

Plus, with each ship carrying 1,300 guests or less, our ships are small enough for us to offer a warm, friendly and personal service where nothing is ever too much trouble, as we visit a host of exciting ports in every corner of the globe.

Fred. Olsen Cruise Lines