Fred. Olsen Cruise Lines’ Marketing Executive Terri Overett receives national accolade at ‘Cruise Stars Awards 2018’

Press release -

Fred. Olsen Cruise Lines’ Marketing Executive Terri Overett receives national accolade at ‘Cruise Stars Awards 2018’

Fred. Olsen Cruise Lines is celebrating after Marketing Executive Terri Overett was named as ‘Cruise Line PR & Marketing Star’ by ‘Cruise Trade News’ at its prestigious ‘Cruise Stars Awards 2018’, held at the Grand Connaught Rooms, London on Friday 16th November 2018.

Terri Overett, eBusiness Testing & Usability Executive in Fred. Olsen’s Marketing team, beat off stiff competition from a number of other major cruise lines, including Cruise & Maritime Voyages, Royal Caribbean and AmaWaterways, to win the coveted title.

Terri joined Fred. Olsen 18 months ago, and in that time has been involved in a number of key projects, including the launch of the cruise line’s new website and its revamped ‘Travel Agent Centre’, a dedicated online resource available to travel agents, providing training programmes, up-to-date offers and general information on Fred. Olsen Cruise Lines. In the first three months of the new website going live, cruise bookings on the site rose by 14%.

Terri was also instrumental in the creation of the ‘Art Work Builder’ on the Travel Agent Centre, which allows travel agents to create their own bespoke promotional material for Fred. Olsen offers. To date, over 1,700 posters and fliers have been created using this valuable tool.

On winning the award, Terri said:

“I feel incredibly honoured to have won the ‘Cruise Trade News’ ‘Cruise Line PR & Marketing Star’ award, especially given the strength of the opposition, with most of the other nominees being in senior or management positions.

“It is wonderful to see the projects that I have been involved with up-and-running and making such an impact on our guests, trade partners and stakeholders. To have this recognised at such a prestigious awards ceremony is just amazing!”

Ben Williams, Head of Marketing at Fred. Olsen Cruise Lines, said:

“Terri has proven herself to be an exceptionally valuable member of the Marketing team and has a positive ‘can do’ ethos to anything thrown at her. Nothing is too much trouble and she takes on tasks professionally and always delivers to brief, while providing ideas and solutions on how processes and workflows can be improved – whether this be supporting a digital marketing campaign, or delivering a new website.

“We are so proud of all that Terri has achieved in her first 18 months with us, and thrilled that her hard work has been recognised with this award. It is truly well-deserved.”

For further information on Fred. Olsen Cruise Lines, visit the website at www.fredolsencruises.com Fred. Olsen’s dedicated ‘Travel Agent Centre’ can be viewed at http://www.fredolsencruises.com/agent

Topics

Regions

Fred. Olsen Cruise Line operates in the UK with four intimately sized ships for a more personal cruising experience.

Contacts

Ellis Orchard

Ellis Orchard

Press contact Public Relations Manager Public Relations 07557672265
Georgina May

Georgina May

Press contact Public Relations Executive Public Relations
Lauren Gardner

Lauren Gardner

Press contact Public Relations Manager Public Relations 07546807099

Fred. Olsen Cruise Lines

At Fred. Olsen Cruise Lines we are very proud of our smaller ships – Bolette, Borealis and Balmoral - and the imaginative and unusual itineraries they allow us to offer. Every cruise is hand-crafted from scratch by our team of in-house Journey Planners to make sure you are not only visiting the best destinations, but at the best time to experience them.

For us, it’s not just about where we go but how we take you there. We put as much time into planning scenic cruising as we do in choosing the destinations themselves. On board, our Signature Experiences showcase the history, culture, nature and flavours of the destinations you’ll visit – from Treats of the Region, where you can enjoy local delicacies, to our Sky at Sea star-gazing sessions where you can relax with a hot toddy out on deck while our astronomer talks you through the night sky.

Plus, with each ship carrying 1,300 guests or less, our ships are small enough for us to offer a warm, friendly and personal service where nothing is ever too much trouble, as we visit a host of exciting ports in every corner of the globe.

Fred. Olsen Cruise Lines
Fred. Olsen Cruise Lines

Fred. Olsen House, White House Road
IP1 5LL Ipswich, Suffolk
United Kingdom

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