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Fred. Olsen Cruise Lines simplifies the evening dress code across its fleet

Press release -

Fred. Olsen Cruise Lines simplifies the evening dress code across its fleet

Fred. Olsen Cruise Lines has announced that, with effect from 1st July 2013, it will be streamlining the various dress codes for its cruise guests in the evenings across its fleet of four ships – Balmoral, Braemar, Boudicca and Black Watch. Fred. Olsen will continue with its traditional ‘Black Tie’ ‘Formal Nights’ – usually three or four during a two-week cruise – but the dress code for the remainder of the evenings on board will be simplified to ‘Smart Casual’, allowing a more relaxed feel, whilst maintaining the high standards embraced and enjoyed by guests. The previous dress code of ‘Informal’ is being removed. 

With the new ‘Smart Casual’ dress code, gentleman are at liberty to wear a jacket and tie, or equally they may prefer to opt for an open-necked shirt, with Chinos or smart, dark-coloured jeans. For ladies, the choice could be an elegant dress or casual separates.

Nathan Philpot, Sales and Marketing Director for Fred. Olsen Cruise Lines, said:

“Whilst many cruise lines have done away with dress codes altogether, we are aware that a significant number of our guests welcome the opportunity to dress up on special occasions, such as the ‘Captain’s Welcome Cocktail Party’, so we will be continuing with the popular ‘Black Tie’ theme on these nights.

“However, we have listened to our guests’ feedback and there is a demand from many for a more relaxed and informal dress code for the remainder of the evenings on board. We hope that, by simplifying the dress code for these, we can make things easier for everyone when packing and ensure that no one feels constrained by too many rules; after all, our guests are on a relaxing cruise holiday!” 

The ‘Theme Nights’ aboard Fred. Olsen’s cruise ships will continue, such as ‘Tropical’ and ‘Red, White and Blue’, with dedicated shows and activities on board, and guests are welcome to dress up in fancy dress costume for these, or adopt the new ‘Smart Casual’ dress code as an alternative, as they desire. 

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Fred. Olsen Cruise Line operates in the UK with four intimately sized ships for a more personal cruising experience.

Contacts

Ellis Orchard

Ellis Orchard

Press contact Public Relations Manager Public Relations 07557672265
Georgina May

Georgina May

Press contact Public Relations Executive Public Relations
Lauren Gardner

Lauren Gardner

Press contact Public Relations Manager Public Relations 07546807099

Fred. Olsen Cruise Lines

At Fred. Olsen Cruise Lines we are very proud of our smaller ships – Bolette, Borealis and Balmoral - and the imaginative and unusual itineraries they allow us to offer. Every cruise is hand-crafted from scratch by our team of in-house Journey Planners to make sure you are not only visiting the best destinations, but at the best time to experience them.

For us, it’s not just about where we go but how we take you there. We put as much time into planning scenic cruising as we do in choosing the destinations themselves. On board, our Signature Experiences showcase the history, culture, nature and flavours of the destinations you’ll visit – from Treats of the Region, where you can enjoy local delicacies, to our Sky at Sea star-gazing sessions where you can relax with a hot toddy out on deck while our astronomer talks you through the night sky.

Plus, with each ship carrying 1,300 guests or less, our ships are small enough for us to offer a warm, friendly and personal service where nothing is ever too much trouble, as we visit a host of exciting ports in every corner of the globe.

Fred. Olsen Cruise Lines
Fred. Olsen Cruise Lines

Fred. Olsen House, White House Road
IP1 5LL Ipswich, Suffolk
United Kingdom